Smile Makers is transforming the conversation around women’s pleasure by creating beautifully designed, approachable products that honour women’s health, confidence, and joy. With their playful aesthetic and thoughtful innovation, they are setting a new standard in the industry, centring on women’s experiences every step of the way.
Every Smile Maker’s product is imagined, created, and designed in-house, ensuring attention to detail at every level. From ergonomics and aesthetics to materials and advanced technology, Smile Makers invests years of research and refinement into each design, delivering products prioritising comfort, function, and pleasure.
The brand’s choice of soft, pastel colours challenges traditional norms, offering a refreshing alternative to the stereotypical neon hues that have dominated the category. This considered design makes their products feel approachable and welcoming, contributing to the normalisation of
women’s pleasure. As pioneers in the space, Smile Makers became the first brand of its kind to be stocked in mainstream retailers such as
Sephora,
Selfridges, goop, and Boots, signalling a broader cultural shift in how sexual wellness is perceived and celebrated.
Smile Makers takes a storytelling approach to their product line, naming each design after female fantasies such as
The Artist, The Firefighter, The Billionaire, and The Tennis Pro. These playful, imaginative names celebrate the diversity of women’s desires, reinforcing that pleasure is as unique as the individual experiencing it. With cutting-edge features like intuitive squeeze sensors to adjust intensity, Smile Makers’ designs are as innovative as they are personal.
Education is central to Smile Makers’ mission. Every product includes detailed guides and educational materials, helping women explore their bodies and desires confidently. Their website serves as an inclusive resource, offering insights and advice to support women in embracing their pleasure as an integral part of their overall
well-being.
Smile Makers isn’t just redefining
sexual wellness—it’s celebrating it. Their products empower women to prioritise their own joy and self-care, free from judgement or stereotypes. By fostering a community that values connection, discovery, and empowerment, Smile Makers is helping women feel seen, supported, and celebrated.