Re-Action Collective: Patching Up & Recycling Outdoor Industry Gear
Re-Action is a collective of organisations challenging the status quo with community-based circular solutions for the outdoor industry.
COCOON Club, is a sustainable circular brand that provides access to luxury bags on subscription.
COCOON is making luxury accessible. For less than your daily coffee, our monthly membership gives you access to thousands of luxury bags that are being cared for and shared amongst our growing club. Circularity is key. By partnering with brands Cocoon Club offers ways to approach overstock or seconds without having to discount or destroy, offering them a second, more fulfilling life in our bag library without needing to damage their brand equity.
We have a dedicated team of repair experts who keep our bags in rotation and make sure they are looking their absolute best for our members. Never enough newness. Cocoon membership offers an alternative way to enjoy luxury pieces without the need to add another style to your permanent personal collection. The Cocoon Club is more than just a handbag club, our members enjoy a range of benefits from our partners including events, product launches and personalised benefits all curated for handbag lovers.
Cocoon Club believes in a circular fashion future—moving away from a ‘take, use, dispose’ system towards a modern circular approach that extends the lifecycle of products and materials. They want to encourage the wider fashion community to rethink their wardrobe needs and rethink their fashion consumption. Change happens by making smart choices – in joining Cocoon, you’re developing a long-term relationship with them and their community, committing to a more responsible way to access luxury bags. Enjoy your time with the bag of your dreams (vintage Chanel anyone?) and pass it on to be loved by another member when you set your eyes on something else.
Cocoon Club Memberships start at £49 per month and there is a flexible option for a one-off luxury handbag rental for £19. But the best value for money is the monthly Deluxe option for £99, where you get access to two bags for a whole week.
In August 2024, Cocoon Club launched same day delivery in London’s Zone 3 with their zero emissions partner, Quiver.
As explained by Cocoon Club’s CEO, Kate Rand, the white glove couriers provide members with a new bag, at the same time as taking their previous bag, meaning they never need to be without a stunning bag from the COCOON collection.
Swaps can be as quick as one hour from ordering depending on location. Cocoon’s collection includes thousands of bags, from the very best brands including Bottega, Chanel, Dior, Goyard, Prada and more than 600 styles ranging from new season, pre-owned, and limited edition vintage styles.
The new emissionless same day delivery service is one of the many enhancements Cocoon has been making to its membership offer and puts the club head and shoulders above other subscription and rental platforms in value delivered to members.
Taking it one step further, Cocoon Club has repaired around one hundred luxury bags in the last three months, with an average of twenty four repairs per month. Their biggest differentiator, according to Kate Rand, Cocoon’s CEO, from other bag rental companies is that Cocoon Club cares for the bags, meaning the rental stock lasts longer. Teaching people how to look after their bags is high on the Cocoon Club’s priority list to ensure the circular economy is of a high standard.
Website: cocoon.club
Founders: Ceanne Fernandes-Wong & Matt Heiman
Contact: [email protected]
Location: UK
Re-Action is a collective of organisations challenging the status quo with community-based circular solutions for the outdoor industry.
Blue Nude partners with Chisara Vidale, a London-based visual and textile artist, to create a unique line of upcycled handbags, as part of their latest Collection, Raha.
A Curated Lifestyle Magazine Focused on Art, Creativity, Fashion, Books, Interiors, Mindfulness, Travel & Sustainability.