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Author: Lulu Townsend

Lulu's love of hotels started when she was young; her first job was making breakfast in a small hotel in Pimlico, London. In 2000 she catapulted her parent's Umbrian hotel into all of the major travel magazines worldwide before starting a boutique hotel marketing brand in 2002 from her garden shed. Her love, passion and expertise focuses on boutique hotels and their owners. Lulu has lived in Spain, Italy, and France, speaks all three languages and has travelled to over 40 countries. Lulu has been featured in Forbes, Newsweek, EADT, House & Gardens the Daily Mail and The C-Word Magazine.

Barefoot Luxury with Purpose: Masseria Specula, Puglia

Masseria Specula, Puglia

Tucked away in the timeless countryside of Puglia, just a stone’s throw from the historic town of Ceglie Messapica, the newcomer Masseria Specula offers a coastal hideaway like no other.

L’École d’Olargues: A Celebration of Slow Living, Sustainability, and Restoration

L’École d’Olargues garden view

In the heart of the Haut-Languedoc Natural Park, France, where rolling hills meet medieval history and charm, L’École d’Olargues stands as a quiet and unassuming testament to the beauty of conscious living

Casa Rosa Villa, Olhão – A Sustainable Stay in Portugal’s Hidden Algarve

Casa Rosa Villa in Algarve, Portugal Poolside with deck chairs

Tucked away in the heart of Olhão, on the Algarve coast of Portugal, Casa Rosa Villa is a new boutique hideaway that balances understated luxury with a genuine commitment to sustainability.

Figs, Warmth & Biodiversity At Furnirussi Tenuta In Puglia Italy

Furnirussi Eco Stay aerial drone view of the property

Head to the cultural heart of Grecia Salentina, and you’ll find Furnirussi Tenuta. This charming family-run hotel offers a blend of heritage, sustainability, and luxury in Puglia, the vegetable garden of Italy

Exploring East Suffolk: A Sustainable Escape at Five Acre Barn

Five Acre Barn View from the garden

Tucked away near Aldeburgh, in East Suffolk, Five Acre Barn is the perfect spot for a getaway with sustainability at its heart.

Whatley Manor: A Commitment to Sustainable Luxury

Whatley Manor Hotel and Spa

Whatley Manor is a country house hotel on the edge of the Cotswolds, where luxury meets environmental responsibility, accountability and transparency.

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Acknoweldgement of Country

PLEB Group acknowledges Traditional Owners of Country throughout Australia and recognises the continuing  connection to lands, waters and communities. We pay our respect to Aboriginal and Torres Strait Islander cultures; and to Elders past and present.